With Celerant’s Cumulus eCommerce, firearm dealers can launch their website and start selling online with ease. By selecting Celerant’s pre-built website department structure, along with vendor integrations pulling product images and descriptions from multiple distributors, your site can go live in no time. Unlike other platforms, you can easily customize the look-and-feel of your website to help you stand out from your competition.

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Ready Made eCommerce Firearms- Mollys Place

What Differentiates Celerant’s Ready-Made eCommerce

Site creation: We create your site; you upload your logo, main image & a video
Site structure: Choose a custom or a pre-built website department structure
Customize pages: Make cosmetic changes on-the-fly using drag & drop tools
Product import: Select distributors to pull their product images & descriptions
Multiple distributors: Centralize data from multiple distributors, plus your own
Site changes: Easily change images, product names, descriptions, layout, etc
Drop ship: Drop ship orders via distributors &/or fulfill from your own stock
New pages: Create pages & custom product collections with SEO-friendly URLs
Pricing: Easily set pricing rules – by distributor, category or department
Promotions: Offer promotions, coupons, loyalty rewards & gift cards
No advertisements: No 3rd party ads on your site- only your own promotions
In store & range: Integrate with Celerant's ATF-compliant POS & range solution

In Store

Manage & grow your gun store

With Celerant’s mobile POS system, you can be ready quickly by importing products from your distributors, using Celerant’s internal A&D book or choosing to integrate with FastBound’s A&D and e4473; and setting up reorder points to replenish inventory with automated purchase orders. Offer multi-level memberships and loyalty rewards to increase sales.

Gun Store Point of Sale

Range Management


Manage your shooting range & courses

Manage your firearm courses, class scheduling and range. Create reservations, check in customers, assign specific lanes, offer memberships, define required waivers, and split sales for groups. Track which courses have been completed. Enable members to reserve lanes online.


Sell guns & outdoor hunting equipment online

Operate your store and website as ONE with Celerant’s eCommerce solution. Display your distributors’ products on the site with online data feeds; fulfill online orders from your store, or drop ship through your distributors. Increase sales by integrating with GunBroker, Slick Guns, Guns.com and Amazon; and by sending automated email campaigns based on your customers brand preferences and past purchases.

“Celerant has been very integral in helping us provide inventory we have in stock online. Having [ATF] integrated in the point of sale…that information pushed over to your 4473, you don’t have to re-type so you make less errors which means less issues going forward. Celerant does a good job as they grow; they are always putting new features into their product that we get to access to.”

-Matt Poet, Marketing Director, Jay’s Sporting GoodsJays Sporting Goods logo

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