Integrated mobile solution enables growth for one of the nation’s leading tennis equipment and apparel brands
With five stores across Florida, Tennis Plaza is known amongst Tennis fans as the place to get all of their equipment and sport specific gear.
For the past six years, Tennis Plaza has powered its expansion with POS and E-Commerceapplications from Celerant Technology Corp. Quintin Valiente heads up the cross-channel marketing effort for Tennis Plaza, a task he says has become immensely easier with the Celerant implementation.”With Celerant, when we need to make changes and modify the software accordingly, we can get it done quickly. There’s no waiting for a new release and no restrictions on how we want to run our business,” says Valiente.
With Tennis Plaza successfully having implemented Celerant’s mobile POS for their busy pop up shop within the Sony Open, one of the most prestigious international tennis tournaments, they have been able to expand their business. The event attracts more than 300,000 spectator, and Tennis Plaza had the unique distinction of servings as the sole tennis gear retailer operating on-site stores throughout the duration of the event.
With Celerant’s mobile POS, Tennis Plaza is able to see scan, count, manage and lookup inventory from anywhere (in trucks, store locations, warehouses) real time in order to keep their shelves stocked during the tournament.
Celerant’s mobile inventory application can be purchased and easily downloaded to simplify your inventory processes. This is a perfect option for retail stores looking for a device to complete physical inventory and smaller cycle counts, and perform other back-office functions while remaining cost-effective and completely mobile.
Employees can also now perform in-aisle customer service tasks such as registry creation without leaving the customer’s side. Add a Linea-Pro Sled to transform your iOS device into a barcode scanner, validating barcodes and making inventory tasks faster and more accurate.
“We’ve always enjoyed incredible sales figures at this event,” says Valiente, “but with Celerant, we achieved faster checkout speed.” says Valiente, “The lines can quickly get huge at these stores, but the combination of an improved user interface, mobile POS, and fast transaction speed helped us serve customers as quickly as possible.
Tennis Plaza’s mobile POS initiative at the Sony Open encouraged them to consider expanding its retail activity to other events.