Celerant Technology Rebrands and Launches New Website

New Brand Reflects Renewed Focus on Retail Commerce Software for Startup and Enterprise Businesses

Celerant Technology RebrandsStaten Island, NY (April 25, 2019) – Celerant Technology, a leading provider of innovative retail technology, announces that beginning today, the company will operate its subsidiary brand under the new Celerant brand. The new brand celebrates the company’s upcoming 20th year anniversary serving the retail industry, and reflects a realignment of the company’s long-term vision and strategy for delivering retail commerce software to all sized companies, from startups to enterprise businesses.

As part of Celerant’s exciting new brand, the company launched a new logo and new website showcasing its two core products – Cumulus Retail™ for small business; and Stratus Enterprise™ for retail enterprises. Both solutions offer the power and simplicity of its point of sale, eCommerce and digital marketing that empower retailers of all sizes to manage and grow their business in store and online, by leveraging technology from a single company. By offering both solutions under the same brand, retailers will have a clear upgrade path to support the growth of their business without having to migrate to a completely different software solution.

Celerant’s software offers a seamless upgrade path from single-store to enterprise-level solutions, and has helped clients see a 22% growth in online sales, year-over-year. With Cloud-based and on-premise options, customizations and industry-specific functionality, Celerant enables retailers to easily manage their stores and online sales as one. Celerant’s solutions offer mobile point of sale, eCommerce, online marketplace integrations, inventory and fulfillment management, customer relationship management, promotions, loyalty rewards, personalized email marketing and much more– all at flexible and affordable price points.

“We designed the new website to share our story and mission of how we help retailers maximize growth and efficiency through our innovative retail commerce software,” stated Michele Salerno, Celerant’s Director of Marketing. “Right from the homepage, visitors can identify which solution is right for them by the size or complexity of their business, or by their niche market; and watch customer success videos weaved all throughout the site showing why our clients have chosen to partner with our company, for close to 20 years.”

“Our rebranding is an exciting and major milestone for our company. With so many changes in the retail industry, we are responding by offering more options to retailers than ever before,” stated Ian Goldman, Celerant’s CEO & President. “By offering Cloud-based and on-premise software with purchase or SaaS payment options, we are able to offer affordable, yet powerful, software for start-up businesses, and comprehensive enterprise software integrating all commerce channels. Our goal is to meet the needs of every retailer.”

Based in the United States with four offices from coast-to-coast- NY, GA, TX and CA- and over 150 team members, Celerant provides tier-1 functionality at tier-2 or tier-3 pricing. With a complete suite of industry-specific plug-and-play features and 20 years of experience, Celerant is the smart choice for long-term business growth and efficiency.

About Celerant Technology
Celerant is a retail technology provider offering unparalleled and seamless omnichannel solutions to retailers across all industries, from start-up to enterprise businesses. Since 1999, Celerant maximizes business growth and efficiency by enabling retailers to easily manage their brick and mortar and online business as one; mobile point of sale, eCommerce, online marketplace integrations, inventory, fulfillment, promotions, loyalty rewards, email marketing and more. To learn more, subscribe to our blog- https://www.celerant.com/blog.


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