There are many digital marketing services for retail available in the market, but with Cumulus you can integrate your digital marketing efforts with your customer and sales data, to more effectively drive traffic to your store and website.
Tap into Cumulus’ in-house marketing team for e-commerce digital marketing services that integrate with your point of sale and Customer Relationship Management (CRM). Drive more traffic to your store and eCommerce site by sending your customers personalized email marketing blasts with the right message, at the right time. By integrating real-time CRM with email marketing and sales data from all your retail channels, you can promote your in store and online business in a streamlined and smart way.
In addition to email marketing for retail stores, our team specializes in search engine optimization (SEO), which is available for full-service digital marketing. Once your Cumulus eCommerce site is live, we can help you maintain its presence on the web, using SEO tactics to continuously review your site against competitors and optimize it to rank for your most important keywords.
Drive More Traffic to Your Store and Website With Digital Marketing
- Upsell and cross-sell with digital marketing
- Increase traffic to your website with SEO
- Create email segments for your customers
- Recover abandoned carts with email alerts
- Bring back lapsed or non-active customers
- Manage email campaigns and promotions
- Encourage online reviews through emails
- Get real-time integration with sales data
- Send personalized email campaigns
Cumulus Retail’s integrated CRM and email marketing for small business allows you to easily segment your customers; and send personalized email campaigns to these segments using automated workflows. With tools to help you manage your customer segment categories, campaigns and promotions, you can ensure customers receive emails that are actually meant for them, increasing the chances they will click and convert into a sale.
Create and manage customer segments based on shopping behavior and categories
The power behind Cumulus’ marketing automation is its ability to dynamically segment consumers based on their shopping behavior, past purchases, brand preferences, demographics and other shopper tracking data. The marketing tool pulls CRM and sales data from every retail channel they visit including your POS, eCommerce and third-party marketplaces, and consolidates all email addresses. Using category management, the system leverages this data to segment customers in real-time, and automate personalized email campaigns to your segments.DOWNLOAD eBOOK
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SEO website services
Increase visibility and traffic to your website and physical store with search engine optimization (SEO) website services. Our in-house marketing department will support your business long after your website goes live with SEO services, like competitive analysis and keyword research, that ensures your store and eCommerce site are found by Google and other search engines.
“There are other digital marketing alternatives out there, but what they don’t have is the complete integration. Our digital marketing system allows retailers to interact with their customers, whether they are in store or online; we can really tie this all together and build campaigns that that produce serious results.”
– Emerson Scherer, Digital Marketing Specialist, Celerant Technology
In store and eCommerce packages for Cumulus Retail are available in scalable versions so as you grow, your POS and eCommerce system growth with you.
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