A Leading Supplier of Military, Tactical and Outdoor products

Celerant + Rothco: Import Products and Reorder inventory Automatically

Celerant Technology’s retail software integrates with Rothco, a leading supplier of military, tactical and outdoor products, enabling dealers to offer an ‘endless aisle’ of products in store and online through automated ordering and drop shipping.

With Celerant’s integration to Rothco, Retailers can easily browse Rothco’s product catalogs directly from Celerant’s point of sale. Retailers can then select the products they want to carry, and import those products with no manually data entry.

Celerant + Rothco: How it Works

Experience Full Catalog Access
Access Rothco’s catalog directly from Celerant’s POS
Import Effortlessly
Only import the products you want to sell directly through the POS – No manual entry
Restock Intelligently
Automatically reorder inventory when stock levels are low
Enjoy Online Visibility
Display Rothco’s inventory data feeds via Celerant eCommerce
Expand Your Selection with an ‘Endless Aisle’
Offer more products in-store with data feeds and Celerant’s kiosks

About Rothco

Rothco has been providing military, tactical, survival and outdoor retailers with unparalleled services since 1953. Rothco is an excellent partner to provide customers with the high-margin military and tactical merchandise they desire.

Explore the Partnership

About Celerant

As a preferred software provider for the NSSF, NRA and NASGW, Celerant provides point of sale, eCommerce, distributor integrations, electronic A&D, range management, marketplace integrations, email marketing and more.

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“Rothco has been committed to the independent retailer since 1953. Partnering with a company like Celerant, that gives the small business owner great tools to access our vast selection of military, tactical, and outdoor goods offered through their platform, is a winning combination.”

– Howard Somberg, President, Rothco