SCOPE CLX & NSSF Logos

Business analytics for the shooting sports industry

SCOPE CLX is owned and managed by the National Association of Sporting Goods Wholesalers (NASGW), and supported through a partnership with the National Shooting Sports Foundation (NSSF). As a preferred point of sale provider, Celerant Technology has integrated to SCOPE CLX, and offers this service service as a value-add to all firearm clients.

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Retailer benefits of joining SCOPE CLX

1. Leverage shooting sports market insights. By sharing anonymous POS data with SCOPE CLX, dealers receive data on consumer demand based on FFL stores across the country.
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2. Access advertising software. By supporting SCOPE CLX, retailers gain access to SCOPE ALX, an advertising and promotional tool valued at $300/month.
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3. Support your industry. The mission of SCOPE CLX goes beyond supporting your business. We're here to strengthen OUR industry with actionable information.
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How SCOPE CLX works

Retailers share anonymous sales & inventory data with SCOPE CLX through their point of sale.
SCOPE CLX aggregates & analyzes data from your store(s), alongside stores from all participating retailers.
Retailers gain access to SCOPE CLX reports & SCOPE ALX advertising tools, while supporting the industry.

How do I participate?

Combining forces with NASGW and NSSF, Celerant offers this integration as a value-add to firearm clients. The integration is available for Cumulus Retail and Stratus Enterprise version 2.5.4 or later. If you’re interested in SCOPE CLX, please fill out the form to learn more.

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How SCOPE CLX works

Retailers share anonymous sales & inventory data with SCOPE CLX through their point of sale.
SCOPE CLX aggregates & analyzes data from your store(s), alongside stores from all participating retailers.
Retailers gain access to SCOPE CLX reports & SCOPE ALX advertising tools, while supporting the industry.

How do I participate?

“By integrating with SCOPE CLX, Celerant is able to provide FFLs with a great deal of analytics to help them keep a pulse on the market and compete. The strength of the analytics is based on the quantity and quality of the data shared with SCOPE CLX; we are excited our dealers already account for over 50% of the data collected. Access to SCOPE CLX is offered to our FFL clients at no cost; we are confident it will provide tremendous value, especially as the project grows.”

- Michele Salerno, Director of Marketing, Celerant

“After months of diligent work, the release of SCOPE CLX Retail Reports is here. We're excited to offer this free information on product sales for the benefit of FFL dealers, and to begin new chapter of market analysis in our industry. The success of our program is thanks to partners like Celerant and their dealers; thank you to already over 100 opt-in Celerant clients for your partnerships— we wouldn't be here without your trust and support!”

- Easton Kuboushek, Director of Data Programs, NASGW

NASGW’s Mission and Values

The mission of the SCOPE CLX project is to support the industry overall. The CLX aggregates data from FFLs, enabling retail, distributor and manufacturer businesses – including yours – to better understand consumer demand and product trends.

By agreeing to share data with SCOPE CLX, you (the retailer) can trust that:

Your data is anonymous and private: Store names and addresses are not collected or shared in SCOPE CLX.

Your data is owned and controlled by you: Because you own your data, you may opt-out of SCOPE CLX at any time by contacting your POS provider.

NASGW will represent the best interests of all stakeholders: SCOPE CLX is an industry initiative. We’re on a mission to collect information that benefits the entire shooting sports industry.