Showcase Inventory Online
Participating dealers’ SIG SAUER inventory is displayed directly on SIG SAUER’s website, driving digital exposure and converting online searches into in-store visits.
Drive Local Foot Traffic and Optimize Inventory with Celerant + SIG SAUER
With Celerant’s retail software and SIG SAUER’s powerful brand presence, firearm dealers can now gain real-time retail insights while showcasing their in-stock SIG SAUER products to millions of monthly visitors on the SIG SAUER website.
This integration enables dealers to eliminate costly stockouts, improve cash flow, and convert online searches into in-store purchases.
Celerant + SIG SAUER: How it Works
"For dealers who opt into our program with SIG SAUER, we're delivering faster inventory turns, properly stocked shelves, and the elimination of costly out-of-stocks and overbuying. Plus, they'll tap into the strength of the SIG SAUER brand to drive more customers through their doors: it's about making their inventory work harder and their businesses more profitable."
– Michele Salerno, Chief Growth Officer, Celerant
About SIG SAUER
SIG SAUER is a world-renowned firearms manufacturer headquartered in Newington, New Hampshire. As a leading provider of firearms, ammunition and more, SIG SAUER is trusted by military, law enforcement, and civilian shooters worldwide. With over 2,000 employees and ISO 9001 certification, SIG SAUER represents American innovation in the firearms industry.
About Celerant
Celerant Technology is a leading provider of innovative end-to-end retail commerce software for startup to enterprise businesses. As a preferred software provider for the NSSF, NRA and NASGW, Celerant provides point of sale, eCommerce, distributor integrations, electronic A&D, range management, marketplace integrations, email marketing and more.
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