Press Release

Press Release
Celerant Technology, the #1 provider of innovative retail solutions for the firearms and outdoor industry, today announced an integration with Sportsman’s Supply, one of the largest wholesale distributors of brand-name outdoor hunting, fishing and camping products in North America. Through the integration, retailers can carry a wide-range of products through Celerant’s point of sale, in store kiosks and eCommerce platform. The integration was built to automate inventory replenishment, endless aisles, and drop shipping- making it easier for retailers to expand their product lines, and sell more with less effort.
Through Celerant’s point of sale, retailers can access and import products from Sportsman’s Supply’s catalog, consisting of over ten thousand brand-name fishing, hunting, apparel, archery, shooting, optics, marine, camping, knives and safety products. Dealers can setup automated reordering based on minimum/maximum inventory levels, and send purchase orders directly from the point of sale. The new integration also allows dealers to offer ‘endless aisles’ of products using Celerant’s in store kiosks, which pull Sportsman’s Supply’s live inventory, including product names, descriptions, images and stock levels; and orders can be drop shipped or delivered to the store for customer pick.
Celerant’s eCommerce can display Sportsman’s Supply’s available inventory, with product images and descriptions, in real-time by pulling their ‘live vendor feeds’, allowing retailers to launch a site and start selling quickly, while eliminating the need to enter all those products manually. Online orders can be fulfilled with the retailer’s own inventory, or sent directly to Sportsman’s Supply for drop shipping.
Celerant offers two retail solutions for outdoor sportsman retailers – Cumulus Retail™, a cost-effective, SaaS solution for smaller dealers; and Stratus Enterprise™, a comprehensive solution with advanced functionality. Both solutions are ATF-compliant and integrate with Sportsman’s Supply. To learn more about Celerant’s integration with Sportsman’s Supply, please visit www.celerant.com/partners/sportsmans-supply.
Sportsman’s Supply is a wholesale-only stocking distributor and warehousing facility operating out of a 100,000+ square feet facility in centrally located Fenton, Missouri. Access over 15,000 brand-name fishing, hunting, archery, shooting, optics, marine electronics, camping, knives, and public safety products for shipment to your store or for fulfillment. The focus is to help Dealers of any size grow and expand by saving time, money, or both. For more information, please visit https://www.ssisports.net/.
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