Blog
Mobile Shopping Apps: Expanding Retail Channels With ONE Integrated System
October 7, 2021 / 6 minute read / By Robert Josefs
Blog
Running a retail business can feel like juggling hundreds of tasks at once. Adding a mobile app to the mix might sound like another ball in the air, but; what if your mobile app, online store, and POS system could all work together seamlessly?
That’s the power of integrated mobile shopping apps.
In this article, we are talking all about eCommerce mobile shopping apps, why an integrated mobile shopping app is important for your business, and how you can launch and maintain an app without adding a whole lot more to your already busy routine.
So, let’s dive straight in.
In the most basic terms, eCommerce apps allow consumers to browse products and make purchases right from their mobile devices. Think of it as your store’s pocket-sized friend. Customers can easily browse products, make purchases, and stay connected – all from their phones. And for you? It’s a direct line to communicate with them and send better and more personalized offers.
For years, consumers have been using mobile phones to compare prices and read product reviews. Today, with the increase in online and at-home shopping, here’s why you need an app:
Now, you might be quite swamped with the workload, but launching and managing an app doesn’t have to be a headache. The right system simplifies everything, giving you control without the clutter.
Your mobile shopping app needs to be capable of doing two things: (1) increase customer loyalty, and (2) increase conversions.
At the bare minimum, your mobile shopping app needs to have:
Remember, your mobile app is a powerful tool to build loyal fans and boost sales. With these essentials in mind, you can create a winning experience that keeps your customers coming back for more.
At Celerant, we are all about making life easier for small and medium-sized retailers.
That’s why our app isn’t just another standalone option – it’s a seamless part of our all-in-one retail solution. You can think of it as a bridge connecting your online store, mobile app, and physical shop, putting everything you need in one place.
Unlike other apps in which you need to update separately and update your inventory manually, Celerant’s eCommerce app lets you control everything from a single hub. No more hopping between platforms or duplicating data.
There are two mobile app options available to our retail clients:
No matter which option you choose, the key benefit is clear: save time and effort. No more juggling platforms or chasing data.
Learn More: Your store 24/7 in your customers’ pockets.
At Celerant, we take the hassle out of launching your mobile app.
Our team handles everything from design to coding, seamlessly integrating your app with your existing Celerant back-office software.
What does that even mean for you?
Well, a single central hub to manage it all: your point-of-sale, eCommerce website, and shiny new app, all working in sync, with connected inventory.
And the best part? Updates are a breeze. Make a product or pricing change in your back-office database, and boom. Everything instantly reflects across all your channels. No more manually updating everywhere, no more wasted time.
If you are interested in exploring how mobile apps can help you sell more, download our FREE eBook that’s loaded with all the tried-and-tested strategies you don’t want to miss.