Each year, ‘firearm dealers’ attend Celerant’s conference to stay ahead of technology, trends & competition. It’s an opportunity to learn about new software features, best practices, partner integrations, & network with retailers.

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This year’s key topics for ‘firearm dealers’
  • Pre-built, ready-made eCommerce
  • Catalog imports (RSR, Sports South, Zanders, etc.)
  • Auto-replenishment with distributors
  • Online ‘live vendor feeds’ w/ drop shipping
  • Memberships & credit card decline minimizer
  • Sell more via online marketplace integrations

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Jays Sporting Goods eCommerce

In Store

Manage & grow your gun store

With Celerant’s mobile POS system, you can be ready quickly by importing products from your distributors, using Celerant’s internal A&D book or choosing to integrate with FastBound’s A&D and e4473; and setting up reorder points to replenish inventory with automated purchase orders. Offer multi-level memberships and loyalty rewards to increase sales.

Gun Store Point of Sale

Range Management


Manage your shooting range & courses

Manage your firearm courses, class scheduling and range. Create reservations, check in customers, assign specific lanes, offer memberships, define required waivers, and split sales for groups. Track which courses have been completed. Enable members to reserve lanes online.


Sell guns & outdoor hunting equipment online

Operate your store and website as ONE with Celerant’s eCommerce solution. Display your distributors’ products on the site with online data feeds; fulfill online orders from your store, or drop ship through your distributors. Increase sales by integrating with GunBroker, Slick Guns, Guns.com and Amazon; and by sending automated email campaigns based on your customers brand preferences and past purchases.

“We’ve been coming (to the Celerant Client Conference) since 2008, and every year since. We find there’s great value; every year we take back more than we anticipated. We find new ways of applying technology that already exists in Celerant, so it’s been a great investment for us.”

– Jeff Poet, Owner of Jay’s Sporting GoodsJays Sporting Goods logo

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